Dropshipping: Here’s Everything You Need to Know

The eCommerce landscape is ever-evolving. Lately, dropshipping has emerged as a popular and low-risk business model. Whether you’re a seasoned business owner or a newcomer, knowing everything about dropshipping can be really helpful. In this blog, we will talk about dropshipping, its advantages and challenges. What is Dropshipping? Dropshipping is a retail fulfillment method where… Continue reading Dropshipping: Here’s Everything You Need to Know

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What is Unified Commerce and Why is It Essential?

It is a universal fact that commerce is not limited to a single channel in the 21st century. Now, consumers have the luxury of choosing their preferred channels to shop. These days, they expect seamless experiences across all channels more than ever before. Now, customers want all channels to service them anywhere and anytime. This… Continue reading What is Unified Commerce and Why is It Essential?

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Overview of Omnichannel Adoption in India’s Retail Industry

Omnichannel adoption in India’s retail industry has witnessed a steady and progressive growth trajectory over the past few years. India’s numbers are in resonance with global trends. According to the State of the Connected Customer report published by Salesforce, 76% of users expect consistent interactions across departments. The evolution of omnichannel is attributed to several… Continue reading Overview of Omnichannel Adoption in India’s Retail Industry

Customer Conversion Rate: What is It, and How to Calculate It?

The customer conversion rate is one of the most talked-about topics among marketers and businesses around the globe. There’s a lot that rides on the conversion rate when we talk of an enterprise. Customer conversion rate is a critical metric, so much so that companies spend considerable time and thousands of rupees finding ways to… Continue reading Customer Conversion Rate: What is It, and How to Calculate It?

Self-checkout: Why Retailers Are Embracing It

One thing that is certain in today’s fast-paced world is that technology continues to reshape various aspects of our lives around the globe, including how we shop. Whether in Japan, the United States or any other established market, self-checkout is part of the retail landscape.  India is also ready to embrace the self-checkout system. Indians… Continue reading Self-checkout: Why Retailers Are Embracing It

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