The eCommerce landscape is ever-evolving. Lately, dropshipping has emerged as a popular and low-risk business model. Whether you’re a seasoned business owner or a newcomer, knowing everything about dropshipping can be really helpful. In this blog, we will talk about dropshipping, its advantages and challenges. What is Dropshipping? Dropshipping is a retail fulfillment method where… Continue reading Dropshipping: Here’s Everything You Need to Know
The unprecedented adoption of eCommerce has transformed the way we shop, bringing convenience and accessibility while opening up new opportunities for businesses. eCommerce has greatly impacted the retail industry over the past few years. As per a Statista report, global eCommerce sales totalled around $5.2 Trillion in 2021. Projections indicate it will hit roughly $8.1… Continue reading Marketplace Business Model vs. Inventory-based Model
Today’s retail landscape is highly competitive – it is crucial to have an effective retailer marketing strategy for your business’ success and growth. With the technological evolution and changing consumer behaviour, today’s retailers need to adopt innovative approaches to attract their customers and drive more sales. In this blog post, we shall discuss top retail… Continue reading Boost Your Business with Retail Marketing Strategies
It is a universal fact that commerce is not limited to a single channel in the 21st century. Now, consumers have the luxury of choosing their preferred channels to shop. These days, they expect seamless experiences across all channels more than ever before. Now, customers want all channels to service them anywhere and anytime. This… Continue reading What is Unified Commerce and Why is It Essential?
The omnichannel supply chain is crucial to the 21st century’s fast-paced, digitally-driven consumer industry. The retail sector and consumers’ preferences have evolved considerably over the years. The industry needs a robust approach that helps you seamlessly cater to varying customer demands across various channels. The omnichannel strategy does the job for you. This shift is… Continue reading How to Ace the Omnichannel Supply Chain Game
While starting a business, it is important for you to understand the difference between wholesale and retail, as it allows you to contemplate your business goals. For instance, if you plan to enter the e-commerce business, you need to consider the sales channels on which you will sell your products and how to utilize them… Continue reading Wholesale vs Retail: Meaning and Differences
Omnichannel adoption in India’s retail industry has witnessed a steady and progressive growth trajectory over the past few years. India’s numbers are in resonance with global trends. According to the State of the Connected Customer report published by Salesforce, 76% of users expect consistent interactions across departments. The evolution of omnichannel is attributed to several… Continue reading Overview of Omnichannel Adoption in India’s Retail Industry
With more than 900 million active Internet users, Indian users have well-adapted themselves to social media. There has been a substantial increase in social media users in India, especially after the sudden surge in smartphone usage between 2015 and 2020, where the number of users grew more than five times. Today, social media plays an… Continue reading The Rise of Social Commerce in India
The customer conversion rate is one of the most talked-about topics among marketers and businesses around the globe. There’s a lot that rides on the conversion rate when we talk of an enterprise. Customer conversion rate is a critical metric, so much so that companies spend considerable time and thousands of rupees finding ways to… Continue reading Customer Conversion Rate: What is It, and How to Calculate It?
The retail industry is ever-evolving and has witnessed a sea of changes, especially after the pandemic. Today, the function of the retailer has evolved and has to do things which weren’t under them. However, the basic function of the retailer has always been to be the final link of the distribution chain that directly deals… Continue reading What is a Retailer? Meaning, Role, and Types